Sunday, December 30, 2007

Clarification on the AGB Nielsen TRO

The Temporary Restraining Order (TRO) issued to AGB Nielsen Media following the request of ABS-CBN was not to release data in the area where the supposed anomalies may have taken place (in Bacolod).

It does not mean that AGB could not release ratings figures in the Greater Manila Area, said GMA VP for Legal Department Atty. Dick Perez.

On Thursday, Judge Charito B. Gonzales of the Quezon City Regional Trial Court Branch 80 issued the TRO.

ABS-CBN filed charges against AGB Nielsen on Dec. 14 when the research body allegedly failed to conduct an investigation on the supposed anomaly report the Kapamilya network gathered from an informant who requested anonymity.

"Plaintiff (ABS-CBN), through counsel, demanded that the defendant shut down its TAM (Television Audience Measurement) data polling operations nationwide and to disclose to all its clients that the integrity of its panel homes was seriously compromised and that the plaintiff was not responsible therefore," read ABS-CBN's complaint.

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